OUR STORY
Hi, I’m Ruth McLoughlin, the owner of Happy Days.
I’m a mum of three, a believer in sustainable fashion, and someone who genuinely wants women to feel amazing without the pressure of buying something new for every event.
Happy Days was set up in 2021 and is based in Leopardstown Dublin 18. I acquired it in 2025 and am excited to be taking it to its next stage.
Long before I ever imagined running this business, I was one of it's best customers. I loved the feeling of slipping into a new dress for a special occasion, the confidence, the excitement, the fun of trying something new but I wanted to do it in a sustainable manner. Happy Days achieves all of these! ❤️
WHAT WE STAND FOR
❤️ Fashion that feels good
We want you to enjoy the thrill of dressing up without the guilt or the waste.
🌎 Sustainability you can be proud of
Every rental is a small step towards a more thoughtful way of consuming fashion.
✨ Confidence for every woman
With sizes from 4–26, we’re here for every shape, every style, every story.
👗 Fun, freedom & zero stress
Rent it, rock it, return it — we’ll handle the rest.
Join Our Community
Happy Days isn’t just about clothes.
It’s about women supporting women, celebrating milestones, and feeling their very best. I’m so grateful to everyone who has been part of our journey so far, and I can’t wait to welcome you into our community.
Here’s to making memories, feeling fabulous, and choosing happier days — one rental at a time. 💛
